International Economic Policy and Business Perspectives

Noch 5 Plätze verfügbar

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Course: International Economic Policy and Business Perspectives
Study Progamme: B.A. International Business Administration
Modul: K220401
Lecturer: Dr. Jens Barthel
Total available places: 5
Credit Points: 5 ECTS
Testing category: paper and oral exam
Prerequisites for attending:
English C1/B2

Economic Policy
• Introduction and brief review of economic, growth and competition policy
Foreign Trade Theory and Policy
• Commodities trade, comparative cost advantages, foreign direct investments
• What impact does the globalisation of international trade have on nation states?
• Introduction to the actors in the international trading system
European Integration
• European domestic market and European monetary policy
• What impact does economic integration have on the member states?
• Actors of the European Union (Parliament, Council, Commission and ECB)

International Business Strategies and Organisation
• International strategic planning
• Integration of national and global strategies
• Organisational structure
Process of Internationalisation
• Brief review of opportunities and challenges of internationalising for business activities, eg marketing and HRM
• Market entry and servicing strategies, from direct export to joint ventures and M&A
• Global and multi-market strategies

Dienstags 14.00-18.30 vom 22.10.19 bis 11.02.20 (H.205)
Raumänderung: am 3.12.19 in H.101

Berlin School of Management
Ernst-Reuter-Platz 10
10587 Berlin
Raum H.205